VI&VA© GEOmedia is a geographic information system allowing market evaluations to be made at the push of a button thanks to its direct access to sales-relevant data (subscriptions, type of advertising, date of receipt, dispatches etc.).
The goal of this sales module is:
- To take account of both subscription and single sale business
- To manage the sales and distribution process in a customer-oriented manner via the corporate divisions involved
VI&VA© GEOmedia is the ideal marketing instrument to retain current readership and to win new readers.
Special features:
- At the press of a button you can see in microscopic detail which measures were particularly successful and where!
- This allows you to easily develop the basis of an even more effective advertising budget plan!
- You can closely track the regions in which you have gained market share or where you have lost subscriptions!
- You can see at a glance where the risk areas and the growth areas lie!