Loyalty solutions for the airline industry
The success of an airline is measured essentially in terms of customer satisfaction and loyalty. Contented customers look forward to the next flight with ‘their’ airline. The challenges of strong competition in the aviation industry make it more and more important to address customers' concerns and convince them that their decision in favor of a particular airline is right.
FrequentLine enables airlines to identify and focus on their most valuable customers and business partners. Marketing specials addressing target groups on the spot can quickly be implemented. They are based on a high quality of customer data resulting from reservation data as well as from individual customer or company profile data.
FrequentLine is a flexible, modular solution featuring three fully integrated modules:
- FrequentLine/Private to cover the needs of individual customers
- FrequentLine/Corporate to meet the requirements of corporate customers
- FrequentLine/Agent to ensure agent loyalty to the airline
The core module of the FrequentLine product suite is the rule engine with further system components such as Partner Management, Communication Management, Promotion Management, Billing and Support modules:
FrequentLine can be integrated into a complex company IT environment via a variety of interfaces or can be operated as a stand-alone application.
Click here for detailed information on the individual modules